Williams-Sonoma Group

The Williams-Sonoma Group is the USA’s premier homewares retailer with a database of 30 million upscale American households and a 4% share of US$100 billion category.

Culture

visually led, merchandise as hero, customer centric

Organisation

productivity obsessed

Merchandise

leader in aspirational homewares Promotion

database of 30 million upscale U.S. households

Access

multi-channel, multi-format leader with 30% of sales from internet

Store

home-maker heaven

$Dollars

exceed most industry benchmarks, don’t over-work any retail business unit

Watch the video

Watch as Chuck Williams details the depth and breadth of the Williams-Sonoma database business. View this presentation »

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