Media

Red Communication Australia is as much a trusted and prolific source of knowledge about the retail industry for the media as it is for the business community. Here are some examples of Red Communication appearing in local media publications.

Inside Retailing

Facelifts and Harleys – November 2005

Inside Retail

Excerpt:

“Once the darlings of the investment market worldwide, department stores have become everyone’s favourite punching bag of late. However, far from being at death’s door, there is a strong argument to suggest that department stores are merely struggling to cope with their mid-life crisis – a crisis many believe will deliver clever department store operators a golden future.”

The Sydney Morning Herald

The fly buyers – November 2005

Excerpt:

“Bragging rights is another thing. You can put an item on and say, I bought this in Sydney”

Read more »

The New Warehouse

Store Design pt.1 - The New Warehouse - April 2005

The New Warehouse

Store Design pt.2 – The New Warehouse – April 2005

Inside Retailing

Five new retail rules – September 2005

Inside Retail

Excerpt:

“Retail is a fantastic business as the rules are constantly changing. It is so dynamically affected by winds of change – from consumer buying behaviour to government regulation, product innovation ad coverage shifts – that it remains one of the most stimulating categories.”

Harpers Bazaar

Bazaar retail – the art of seduction – March 2005

Bazaar

Excerpt:

“The art of seduction: retailers are winning the hearts, minds and wallets by making shopping a truly memorable experience.”

ABC Midday Report

A Christmas Story - November 2004

Financial Review

Stores discover the joys of detail therapy – July 2004

Excerpt:

“People want to get value from how they spend their time… They don’t want to waste time in inefficient retail stores, with poor ranges and poor customer service. Wal-Mart Stores have responded to that with its super-center, which give shoppers everything they could possibly need under the one roof.”

Retail Marketing

Article: Retail: running to stand still – July 2004

Excerpt:

“Most of the major areas of growth in retail around the world focus on ensuring customers receive “value for time”. Examples of this extend from Wal-Mart Supercenter’s ability to provide all the items you want to buy at market leading prices through to The Home Depot hardware stores offering comprehensive “do it for you” services.”

Channel 9

A Little Retail Therapy - May 2003